Wild child daycare

Problem: Create a daycare that appeals to younger generation parents as well as their children. Develop a fun atmosphere that reflects the new style of parenting which allows kids to just be kids instead of enforcing strict, structured care.   

Solution: The use of bright colors ­— while avoiding the obvious palette of primary colors — evokes a sense of fun and freedom. The jungle imagery encourages kids to use their imagination and to go wild during playtime.

Elements: Advertising poster, business cards, learning flash cards, promotional website